Competitor monitoring for hvac contractors in Ann Arbor, MI

When someone in Ann Arbor searches "ac repair", they see you next to the same handful of rivalhvac contractors - and they pick based on price, offers, and reviews. TheirMove watches thoseAnn Arbor rivals every day and emails you when they make a move that matters, with a recommended counter for each one.

What we monitor for a Ann Arbor HVAC company

The kind of alert you'd get: A rival dropped their AC tune-up from $129 to $79 and added 0% financing on new systems.
Recommended action: Match the tune-up price for booked-out weeks only, or counter with a free-filter maintenance bundle.

Why local matters

A HVAC company in Ann Arbor doesn't compete with the whole country - it competes with the five businesses that show up on the same map. Generic alert tools miss that entirely. TheirMove starts from your location, finds your real Ann Arbor competitors on Google Maps, and only monitors them.

Paste your website - see your Ann Arbor competitors in 2 minutes

Frequently asked questions

How does TheirMove find my competitors in Ann Arbor?

Paste your website. We read it, work out what you do and the searches your customers use (like "ac repair"), then scan Google Maps around your Ann Arbor location for the businesses actually competing for those searches. You approve the final list.

What changes do you track for a HVAC company?

Tune-up and diagnostic pricing; Seasonal promotions and rebate offers; Financing terms on new systems; Emergency service availability and hours; Review count and rating trends. Every detected change runs through an AI materiality filter, so a typo fix stays silent while a price drop triggers an alert.

How often will I get emails?

One short weekly digest in plain English, plus an instant alert when a competitor makes a big move - like a major price cut or a rating slide.

Is this a reputation management tool for hvac contractors?

Partly. TheirMove monitors your own Google rating and review count daily and alerts you the day your rating slips - alongside tracking your Ann Arbor competitors' reviews, so you can see how your reputation stacks up locally. We don't write review responses or run review-collection campaigns like a reputation management agency; we make sure you never miss a change worth acting on.

Is this against Google's rules?

No. Review counts, ratings, and hours come from Google's official Places API, and website changes come from public pages - the same ones your customers see.